17 Epic Things to Do in Madeira (Hikes, Views, Culture)

I spent 8 dreamy days on this island – chasing levadas, eating far too much bolo do caco, and learning the hard way that Madeiran weather loves to change its mind every 20 minutes. If you’re curious where to start, here’s a list of epic things to do in Madeira: everything I ended up doing, and a few things I wish I had squeezed in.

Think: volcanic cliffs, warm ocean pools, banana terraces tumbling to the sea, and little bars where they’ll shake you a poncha while you enjoy the sunshine.

Anya

Hi! I’m Anya, founder of the travel blog Stop Going to Paris which focuses on underrated cities in Europe. I’m a passionate traveler but above all, a passionate adventurer always looking for the hidden gems that deserve more love.

After 10 years and 70+ destinations, I can help you plan your European trip: book a call with me. It includes a full itinerary with unique destinations, transportation, accommodation and activities.

Fun fact, I live in… drumroll… Paris! That’s why the name of the blog is funny.

Hike Levada das 25 Fontes

My absolutely favorite hike in Madeira! Among all the things to do in Madeira, this one stood out to me the most.

Levada das 25 Fontes is a lush path following old irrigation channels through dripping greenery and waterfalls. Absolutely the most refreshing hike I ever did in my life, it didn’t even feel like effort because the air was so cool. So many waterfalls around, so many beautiful viewpoints.

Quick stats about the Levada das 25 Fontes hike

• End: 25 Fontes waterfall lagoon – a magical amphitheater with water cascading from 25 springs!
  Wear proper shoes – I saw someone attempt it in slippery sandals and… let’s just say it wasn’t elegant.
• Best time: Morning departure to avoid crowds + enjoy softer light at the waterfall.
• Distance: ~9 km round-trip (about 4.5 km each way).
• Time: 3-4 hours round-trip (allow extra time for lingering at the stunning waterfall grotto).
• Difficulty: Easy–moderate. Mostly flat levada path, some uneven terrain, one short tunnel, occasional narrow sections with drop-offs (but manageable).
• Start point: Rabaçal parking area (or park at ER110 and take shuttle/walk 2km down).

Levada das 25 Fontes. Photo by Anya Rahmoune from Stop Going to Paris.

Enjoy Dawn at Pico do Arieiro

This is one of the top things to do in Madeira, so if you have to do one thing, make it this.

I got up at 5:30, wrapped myself like a winter burrito, and drove through clouds to the summit. When the light broke and the peaks floated like islands in cotton-candy fog… it felt worth it.

Tip: bring a scarf – don’t do like me and rely on “Portuguese island = warm.” I was jumping all over the place to keep myself warm.

Hike Pico do Arieiro → Pico Ruivo

The famous ridge trail. Wind whipping, tunnels carved into rock, ridges so dramatic you’ll stop mid-step just to stare. This ranks among the most challenging things to do in Madeira, but it is totally worth it.

I wish I could say I completed it, unfortunately it was partially closed when I was there because of forest fires so I only got to do the first 2 kilometers. (Yes, that can happen! Make sure to check the hikes’ website before you book your trip).

Quick stats about the Pico de Arieiro / Pico Ruivo hike

• Best time: Sunrise departure for dreamy light + cooler temps
• Distance: ~11 km round-trip (about 5.5 km each way)
• Time: 5-7 hours round-trip (I needed closer to 6 because photos + snack breaks happened constantly)
• Difficulty: Moderate–challenging. Lots of steps, ups & downs, tunnels, sections with steep drop-offs (but well-maintained + railings)
• Start point: Pico do Arieiro parking lot
• End: Pico Ruivo summit (1,862m – highest point in Madeira!)

You don’t need to be an athlete, but bring comfy shoes and layers.

Don’t forget to enjoy the nearby café with the incredible view after you finish the hike!

Pico do Arieiro to Pico Ruivo Hike. Photo by Anya Rahmoune from Stop Going to Paris.

Swim in Porto Moniz Natural Pools

One of the most magical things to do in Madeira is swimming in natural saltwater pools carved into black lava rock. Ocean waves crash, you float, life feels easy. I went twice – once sunny, once stormy. Both magic, but warm sun + cold pool = bliss.

Visit Seixal Black Sand Beach

Black sand, waterfalls tumbling down cliffs, waves fizzing at your ankles. That’s what social media shows you. And it’s partly true – but not the full truth.

Not all things to do in Madeira live up to the hype – indeed, while I did like Seixal, I’ll say it’s very overhyped. The beach is very small and nothing like travel influencers show you. It’s still very pretty, but only worth it if you have never seen black sand beaches – which was my case, so I found it very cool still. However, if you’ve had the opportunity to see a black sand beach before (like in the Canary Islands, one of the most beautiful landscapes in Europe), I’d say skip it.

Wander in Funchal’s Old Town

Colorful tiles, peeling pastels, fish drying in the sun, grandmothers gossiping on balconies.
I spent two whole days just getting lost in Funchal and nibbling pastéis on random benches. You’ll find street art-covered doors and tiny wine bars tucked into alleyways.

Shop at Mercado dos Lavradores

A riot of flowers, fruit you’ve never heard of, vendors insisting you try samples.
For €2, I got a cup of fresh passion fruit juice that tasted like a summer punch in the face (in the best way).

Tip: prices can be touristy – just taste, smile, and wander through.

Enjoy the sunrays in Ponta do Sol

Ponta do Sol translates to “Point of Sun,” and it delivers – this town gets more sunshine than anywhere else on Madeira, sheltered by mountains that seem to push the clouds away. I spent a long afternoon here on the waterfront promenade, watching locals sip coffee with ocean views.

The town itself is lovely: cobbled streets, traditional houses with terracotta roofs, and a striking white church that you can’t miss.

The beach is more pebble than postcard-perfect, but the seawater pools are great for a swim, and you’re close to some beautiful levada walks if you want to escape into nature. I didn’t stay overnight, but if I were basing myself somewhere sunny and social on the island, this would be high on my list. It’s got that rare combo of good weather, good food, and good energy without feeling overly touristy.

Walk through Monte Palace Tropical Garden

Garden lovers will find this among the prettiest things to do in Madeira. Zen water gardens, koi gliding under stone bridges, mosaics telling stories of Portugal’s past. Very beautiful and relaxing.

Visit Paul do Mar

This tiny fishing village clings to Madeira’s southwest coast, tucked between massive cliffs and the Atlantic, accessible through a tunnel carved straight through the mountain (which feels very dramatic and very Madeiran).

When I first drove through that tunnel and emerged on the other side, I honestly wasn’t sure what I’d find. What I got: a handful of colorful houses, fishermen still pulling in their daily catch, and some of the freshest lapas I ate on the island.

Attend a Madeira Wine Tasting Tour

For €15-ish, I tasted 4 styles and learned Madeira wines are basically indestructible (they used to heat them on ships!).
Pair it with chestnut cake if you see it. Trust me.

Visit Madeira Botanical Gardens

If you’re looking for cultural things to do in Madeira, check out the Botanical Gardes near Funchal.

For €7, you get access to terraced gardens that cascade down the hillside with views that honestly rival some of the hikes – except here you’re surrounded by orchids, succulents, and tropical plants from all over the world instead of huffing uphill.

I spent about 4 hours wandering through (could’ve been longer if I wasn’t on a tight schedule), and the peacocks roaming around like they own the place add a delightful touch. Skip it if you’re short on time and prioritizing hikes, but if you want a chill half-day that still feels special, this is it.

Go on a Dolphins & Whales Trip

It’s a popular activity in Madeira, though I recommend skipping this one. The whales are very few, small and hard to distinguish. If you must go, remember to bring a windbreaker – you could freeze in just a T-shirt. I’d share a picture – but there wasn’t much to see to be honest.

Enjoy the Monte Toboggan Ride

Okay listen – I thought it would be cheesy. But sliding down steep streets in a wicker basket pushed by men in straw hats? Hilarious, slightly chaotic, and somehow wholesome. Another one of my favorite things to do in Madeira. I giggled the whole way like a kid. I highly recommend.

Visit Santana’s Traditional Houses

Little A-frame homes like storybook huts. Yes, touristy – but also charming, especially if you wander beyond the main cluster toward the countryside.

Walk in Fanal Forest in the Mist

I unfortunately never got around to doing this one, but I wish I had because it’s a mood. Let me paint you a picture: ancient twisted laurel trees, cows half-asleep in fog, the smell of damp earth. It feels like a Studio Ghibli forest if the sprites drank poncha.

Drink Poncha

For food-focused things to do in Madeira, Poncho is it. Not technically a “sight,” but if you want to live like a local for a bit – sip poncha in a bar by the sea!

Recap of Things to Do in Madeira

Hiking & Nature:

• Hike Levada das 25 Fontes
• Watch dawn at Pico do Arieiro
• Hike Pico do Arieiro to Pico Ruivo
• Hike Ponta de São Lourenço
• Visit Fanal Forest in the Mist

Beaches & Natural Pools:

• Swim in Porto Moniz Natural Pools
• Visit Seixal Black Sand Beach (not recommended)

Towns & Culture:

• Wander Funchal’s Old Town
• Explore Mercado dos Lavradores
• Visit Ponta do Sol
• Discover Paul do Mar fishing village
• See Santana’s Traditional Houses

Gardens & Activities:

• Tour Monte Palace Tropical Garden
• Explore Madeira Botanical Gardens
• Ride the Monte Toboggan
• Dolphins & Whales Trip (not recommended)

Food & Drink:

• Taste Madeira Wine
• Try poncha at a local bar

What You Should Know about Madeira before Going

When planning things to do in Madeira, remember these tips:

1. Hikes are not free! It’s a cheap 3.5 euros but make sure to spot the QR code at the beginning of the hike to pay it. I completely missed it at first and had to be reminded by the guard at the end of the hike. Thankfully he was very nice and there was no further problem.
2. This is not a beach destination! Madeira is all about hiking.
3. The weather is wildly unpredictable. Be ready for anything!

Check out this article on 5 things you should know before visiting Madeira for more details.

Quick Planning Notes

How I got around: The best way to experience things to do in Madeira is by rental car. You can do buses, but you’ll miss out on a lot. Plus, the freedom to chase weather windows? Worth it.
When to go: I came in shoulder season – warm days, moody mountains, just right.
Budget: Five days cost me around €350 excluding flights (hikes are free, wine is cheap, happiness abundant).